BUILDING A “HAPPY WORKPLACE” AT AEON VIETNAM

19.08.2024

With a focus on fostering connection and understanding as a guiding principle, AEON Vietnam is dedicated to the comprehensive development of its employees, ensuring each AEON people is happy in both work and life. 

Employee Demand for a "Happy" Work Environment 

According to the 2023-2024 Job Market Report by JobsGO, 53.3% of candidates are interested in development and learning opportunities at the workplace. Other reports from Jobs_that_makesense Asia and Manpower indicate that 26% value work-life balance, 85% care about the company's reputation for social responsibility, and 99% place importance on meaningful work. In Vietnam, only 11% feel "very satisfied" with the meaning of their current job, the lowest rate in Southeast Asia. It is evident that, beyond salary and benefits, employees are also concerned with their mental well-being, opportunities for growth, and the search for meaning in their work, desiring a happy work environment. 

AEON Vietnam - A Workplace that Nurtures Happiness 

According to the Happy Workforce Report by Anphabe, AEON Vietnam ranks among the top companies with a Happy Workforce in 2023. The Japanese retailer scored perfectly on Development Opportunities and nearly perfectly on Company Reputation, Quality of Life and Work, and Culture and Values. Specifically, the report highlighted that the level of employee happiness at AEON Vietnam is higher than the average in the retail sector and the overall market in Vietnam, with nearly 80% compared to the retail sector average of 66% and the overall market average of 75%. This result also reflects that the emotional engagement, work motivation, and effort of employees at this retailer are higher than the industry and market averages. Notably, 86% feel proud to be a member of AEON Vietnam. 

During the annual Stay Interview program, Ms. Nguyễn Thị Hải Thanh – Store Manager of AEON Hà Đông General Merchandise Store & Supermarket, shared: “If possible, I would continue working to achieve at least 20 years of service at AEON, like my senior colleagues, and constantly strive to improve myself every day." 

Ms. Nguyễn Thị Hải Thanh – Store Manager of AEON Hà Đông General Merchandise Store & Supermarket, desires to continue working at AEON Vietnam to reach the 20-year milestone of service. 

The assessments from internal employees in surveys reaffirm AEON Vietnam's efforts to provide a happy working environment for all AEON members, based on three core values: Sustainable Development, Sustainable Working Culture, and Sustainable Business. 

Elements of a Positive Work Environment and Happy Employees at AEON Vietnam 

Expanding Career Development Paths for Employees 

Employees at AEON are empowered to choose a clear development path in one of two directions: Generalist or Professionalist, allowing them to maximize their strengths. AEON Vietnam employees can experience various business models, both in office and operational roles. 

Sharing his thoughts on development opportunities at AEON Vietnam, Mr. Nguyễn Thanh Hải – Leader of Fashion and Children's Goods at AEON Huế General Merchandise Store & Supermarket, reflected on his experiences during department transfers within the company: “Working in both operational and office roles has given me a more diverse perspective when solving problems. That's why I chose my current development path as a Generalist.” 

Moreover, through diverse learning experiences, both in-person and online, domestic and international training programs, along with a 50% tuition fee sponsorship policy, AEON members have many options for learning and self-development. AEON Vietnam also frequently organizes activities such as Skill Tests and Best Practices to encourage employees to learn, improve, and develop. 

He especially noted that AEON Vietnam has always supported him and created all conditions for his development during his work: “I am very grateful to AEON Vietnam for providing opportunities to participate in many capacity-building courses such as leadership skills development, Coaching, Action Learning, etc. Additionally, AEON members are a source of motivation for me to strive for development every day." 

Mr. Nguyễn Thanh Hải – Leader of Fashion and Children's Goods at AEON Vietnam, shares his journey of comprehensive development through department transfers 

Furthermore, AEON Vietnam continues to expand each year, creating thousands of new job opportunities. This provides both internal employees and external candidates with career development opportunities and the chance to continually unlock their potential. 

A Sustainable Working Culture that Nurtures a Happy Environment 

Ms. Thiên An - Talent Development Specialist at AEON Vietnam, shared: “At AEON Vietnam, I have been able to unlock my potential through a coaching culture. Additionally, strategic talent and career development programs have helped me develop self-awareness to understand my strengths.” 

To build a positive and connected work environment, AEON Vietnam especially promotes a Coaching Culture through activities such as Career Coaching/1-on-1 Coaching sessions, and career discussion seminars, among others. 

Thiên An also emphasized that the open working environment has contributed to her ability to express her potential: “The Leadership is very open to embracing new trends and pioneering activities. I am free to share my thoughts and have received a lot of support. Therefore, the people and working culture are what impress me most at AEON Vietnam." 

Thiên An - Talent Development Specialist - a happy Gen Z employee at AEON Vietnam. 

AEON Vietnam places a strong emphasis on caring for the physical and mental health of its employees. This is reflected through flexible working policies, enhanced insurance packages, and community activities such as AEON Ekiden, tree planting programs, and Cleaning Day, creating a happy work environment for the workforce. 

AEON Vietnam employees participate in Cleaning Day together, contributing to environmental protection. 

Building Strong Trust in the Company’s Development 

In over 10 years of operation in the Vietnamese market, AEON Vietnam has not only expanded its business nationwide but also actively contributed to the development of the community. The company is always committed to sustainable development in three aspects: Environment, Society, and Economy. 

Identifying Vietnam as the second key investment market alongside Japan, AEON will continue to expand and contribute to Vietnam's sustainable development. This builds trust among employees in the company’s stability and sustainable development prospects. 

Recognizing that building a happy and sustainable work environment is a strategy that goes hand in hand with business development, AEON Vietnam strives to offer clear development opportunities, a positive working culture, and a balanced mental life, especially by fostering trust among employees in a sustainable career. This helps nurture happy employees who are confident in developing their careers in the challenging and dynamic retail environment. 

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For more details, please contact: 

AEON Vietnam Co., Ltd. 

Corporate Communications Department 

Phone: 033 217 9797 

Email: phongtruyenthong@aeon.com.vn 

Website: https://corp.aeon.com.vn/